Ludhiana, February 23, 2022: Novelty Wheels Pvt Ltd. – a unit of Novelty Group, today announced opening of its second Mahindra showroom in Ludhiana, Punjab on Malhar Road with distinctive support of Mahindra and Mahindra. This street is the most exclusive and expensive place in the heart of city with presence of all international retail stores to attract consumers of high spending power from far and near. With presence on this important location Novelty Wheels which started its Mahindra journey in 2018 is aiming high to cater its valuable customers from its new outlet in the hub of the Ludhiana city. This outlet is offering state of the art ambience and services to its esteemed customers opting to own world class Mahindra SUV’s. Another inimitable aspect to mention here about this outlet is that with support of Mahindra & Mahindra it encourages Women empowerment as all the operations from top to bottom are being accomplished by lady staff. This sounds more practical as recent surveys reflect that population of lady drivers is grooming up in modern India and with first of its kind Pink Outlet in automobile retails across country, Novelty Wheels stimulates this notion of social cause.
To do the honours following
What’s New
- First of its kind industry initiative to promote Women Empowerment in Automobile retails.
- All the operations from top to bottom will be managed by lady staff to set an example of Women independence in this Pink Outlet
- All the upcoming SUV’s from Mahindra Stable will be showcased and sold from this outlet.