• Adds to the robust LCV distribution network with more than 550 touch points
Nalagarh, Himachal Pradesh, 21st April 2022: Ashok Leyland, the Hinduja Group flagship, inaugurated its dealership for Light Commercial Vehicles in Nalagarh in Himachal Pradesh. This is the 2nd Light Commercial Vehicle dealership in the state of Himachal Pradesh. The new channel partner TR Enterprises has a 3S (Sales, Service and Spares) facility strategically located at Baddi – Nalagarh (HP). The facility is equipped with advanced tools, quick service bays and has sophisticated infrastructure to ensure superior customer experience. The company currently offers a range of LCV products – BADA DOST, DOST, PARTNER and MiTR.
Speaking at the inauguration, Mr. Rajat Gupta, Head – LCV, Ashok Leyland Ltd., said, “One of the key reasons for the runaway success of our ‘DOST Range’ and now the ‘BADA DOST’ has been the robustness of the product and our network. All our products have been receiving great response from our customers, thanks to their best in class mileage and class-leading performance, backed by an extensive sales and aftersales support. We are extremely proud that our track record of service retention levels is exemplary with close to 70% of our customers returning to our dealer workshops, even after the warranty period. We, as always, would remain committed to maintaining and even enhancing the level of customer service and satisfaction. This new dealership is being opened to further strengthen our reach, in line with our commitment.”
Our Products were launched to meet evolving needs of the Indian LCV customer by offering best in class technology at competitive costs. Now, there are more than 3,00,000 (3 lakh) LCVs across India.
Our recently launched BADA DOST is the first product to be built on an all-new robust LCV platform and has two variants, i3, I3+ and i4. It is powered with an 80 hp BS6 engine that delivers best-in-class power & mileage, best-in-class payload and best-in-class load body length and loading space that helps customer earn more profit per trip. Owing to its low turning radius and best-in-class ground clearance, BADA DOST is the ideal vehicle for inter and intra city applications and can negotiate all terrains with ease.
Our DOST range comes in following avatars – DOST LiTE, DOST STRONG and DOST+ to cater to different sections of the market and applications.
PARTNER, a modern & highly fuel-efficient load carrier, caters to the 4 ton payload segment and is available in both 4 tyre and 6 tyre options. It comes with Load body options of 10ft, 11ft, 14ft and 17ft. PARTNER is based on an internationally acclaimed vehicle platform & carries the renowned ZD30 CRDI engine.
MiTR bus, based on the same platform as PARTNER, comes in both standard bus & school bus options. It provides superior mileage even in stop and go conditions. MiTR School Bus complies to all school bus safety norms & compliance codes and offers unmatched ride comfort.
BADA DOST, DOST, PARTNER and MiTR are manufactured at Ashok Leyland’s state-of-the-art Hosur plant.
BADA DOST is available at Rs 897000/- for the i4 variant and Rs 852000/- for the i3 variant
DOST LiTE, DOST Strong and DOST+ are available at a competitive price starting from Rs-715000/-
PARTNER is available at an attractive price starting from Rs- 1500000/-
MITR Bus is priced competitively starting from Rs- 1992000 /-
